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Homeware chain Dunelm, of Syston, Leicestershire, boosts profits and grows market share

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Tuesday, February 12, 2013
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I_Griffin

Retail chain Dunelm has increased its share of the homeware market, figures revealed today.

The Syston-based group said a 2.2 per cent rise in like-for-like sales – which only includes stores open for at least a year – meant it had boosted its slice of the £11 billion-a-year UK homeware sector.

  1. Dunelm Pic

The company today said it increased pre-tax profit by 14.6 per cent to almost £60 million in the six months to December 29.

Total revenue over the same period rose by 13.4 per cent to £340.1 million.

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The group added 10 more stores during the six months, taking the total to 133.

Last year Dunelm leapfrogged John Lewis to become the UK’s largest retailer of homeware items. Retail market specialist Verdict said it held a 6.9 per cent slice of the homeware market, compared to 6.8 per cent for John Lewis.

Dunelm’s market share is now thought to be 7 per cent or more, although Verdict is yet to confirm this.

The business was started on a Leicester market stall in 1979 by Coalville couple Bill and Jean Adderley. It is now valued at more than £1.5 billion on the London Stock Exchange.

Based at Watermead Business Park, Syston, the group employs more than 300 people in Leicestershire and another 6,700 nationwide.

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2 Comments

  • Profile image for NickDiPerna1

    by NickDiPerna1

    Tuesday, February 12 2013, 4:06PM

    “I worked in their cutting room through an agency at the head office in Syston. The manual workers were treated poorly – like we were a different species to the admin and lab staff. Performance was monitored every hour, no room for slackers! I also raised several potential safety hazards to the agency which were filed in a report. I didn't even get paid for the last afternoon I worked there.

    Quality products come at a price.”

  • Profile image for karinfall1955

    by karinfall1955

    Tuesday, February 12 2013, 1:44PM

    “It's a fine store that's for sure, but what a pity they no longer have a presence in the city centre. If I want to visit I have to drive a distance to get there hence if I only need a small item I buy elsewhere.”

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