A crisp lover who scoffs a different flavour for breakfast, lunch and dinner has changed his name to Mr Monster Munch.

Chris Hunt starts his day with a bag of pickled onion Monster Munch and has a roast beef flavour crisp sandwich for lunch before tucking into a bag of Flamin' Hot for dinner.

The 26-year-old plumber, from Evington, Leicester, decided to change his name after his pals dared him to become Mr Munch.

Speaking after receiving his official change-of-name deed poll through the post, he said: "I just can't get enough of them.

"I love all the flavours, but admit roast beef is a particular favourite.

"I used to just eat three bags of roast beef a day, but I decided I needed a bit of variety in my life, so now I vary the flavours between breakfast, lunch and dinner."

Mr Munch said he often mixed his crisps in with rice or pasta.

He said: "Don't knock it until you've tried it – everybody secretly loves crisp sandwiches, which I have for lunch.

"The only thing I've not figured out yet is how to have my Monster Munch for breakfast.

"I've tried pouring milk on them, but they go soggy too quickly and on toast they are a bit dry.

"I'm sure I'll figure something out, though – maybe they would be good in a fry-up."

He made the change completely off his own back – there was no sponsorship deal with Walkers, which makes the crisps.

Mr Munch said his mates "are amazed".

"They looked at me like I was nuts and dared me to change my name," he said.

"I don't think they thought I would go through with it – but now I demand to be called either 'Monster' or 'Mr Munch'."

He said he was not worried about overeating as he runs five miles a day and works out in the gym three times a week.

He said: "I know it's a bit extreme, but I make sure I eat a balanced diet and I run 35 miles a week and train in the gym three times a week.

"I just don't want to give up Monster Munch – I loved them when I was a lad and when they brought out the new retro packs I must admit my heart skipped a beat.

"It took me way back to when I was a little boy and used to get Monster Munch as a treat."

Pal Paul Sanderson said: "Chris has always been a bit crazy, but this is taking things a bit too far – even for him.

"I'll call him Monster, though, because that's his name and that's what he wants – and I suppose it is a bit more interesting than boring Chris Hunt."

The 40g bags of Monster Munch were re-released last year.

Sales figures show they are popular with adults, who tucked into the snacks in the 1980s are now buying them again as a reminder of their childhood.

Pickled onion Monster Munch is Walkers' ninth best-selling snack.