London Fashion Week joy for De Montfort University Students Aysha Simpson and Kimberley Phillips
Two stylish students are hoping to wow industry experts at London Fashion Week.
Aysha Simpson and Kimberley Phillips' futuristic designs are ready to be showcased on the catwalk next week after months of hard work.
The flatmates, who are both third-year fashion design students at De Montfort University, are among 15 undergraduates from across the UK who have been chosen to feature in creative charity Fad's (Fashion Awareness Direct) show.
The charity challenges fashion students to think outside the box, encouraging them to look to art, culture and wider social trends in their research and design work.
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Designs will be judged by a top industry panel which includes fashion journalist and talent-spotter Hilary Alexander.
Kim, 22, from Leicester, came up with an animal-inspired theme.
She said: "The whole brief was about looking towards the future.
"I looked at the recession we're in today and how people want to put a smile on their faces.
"My designs are a sort of play on animals wearing human clothes.
"It was a complete shock when I heard we had been selected for Fad. There were only three put forward from De Montfort and Aysha is a really good friend of mine.
"I'm not sure yet what I'll be doing after I finish here but there are loads of opportunities opening up around me at the moment. This will be brilliant to put on my CV."
Aysha, 22, said: "I was excited but shocked to be considered for Fad.
"The past three years have meant a lot of hard work and dedication and having industry acknowledgement is a real boost of confidence. It also puts all the hard work into perspective.
"I'm excited to see my designs come to life and be shown on a real catwalk during fashion week."
The catwalk final will take place at the Fashion Scout showcase in Freemasons' Hall, near Covent Garden, next Tuesday, and will see the aspiring young designers compete for funding and top industry placements.
Described by Vogue magazine as an "undeniable springboard," the Fad competition has a track record of showcasing and supporting young talent from a wide range of institutions and backgrounds.